Value proposition: Catalytic Leaders Lab is intensive leadership capacity building that challenges NextGen entrepreneurs to build and scale impact ventures with measurable sustainable outcomes.
Participants: NextGen entrepreneurs (20-40 years) of existing startups with a demonstrated commitment to sustainable impact ventures. Some 20-30 participants will be selected from host countries in the MENA and Gulf regions through GTC and host partner networks.
Experts: Selected experts – entrepreneurs, digital marketers, organizational strategists, leadership trainers, business coaches and impact investors will guide, support and coach participants.
- Infuse purpose and stakeholder experience as win–win strategies into company culture and operations
- Integrate transformative methodologies into business models – social canvas, catalytic mindset, purposeful data analytics, and social return on investment
- Evaluate outcomes with Sustainable Impact Indicators- People, Planet, Profit, Prosperity
- Gain certification and provide intense challenges to pitch deck
Part 1: Local Entrepreneurial Ecosystem
Part 2: Purposeful Business Model
Part 3: Upskill Functional Strategies
Part 4: Pitch Deck Disruption
Part 5: Social Impact Pitch Challenge
Part 1: Local Entrepreneurial Ecosystem
- Determine country’s unique entrepreneurial ecosystem
- Survey entrepreneur’s needs to customize Catalytic Leaders Lab
Part 2: Purposeful Business Model (in person-7 days)
Goal – Integrate Values into Your Business Model
Module 1: Shifting the Paradigm
R(E)volution… Disruptive technologies World 4.0, OldCo to NewCo
Module 2: Knowing Yourself
Self-reflection, personal values, TEST Values, personal brand, reflective skills, Emotional Intelligence quotients, Collaboration
Module 3: Knowing your Space … Local, Regional and Global
Rising Voices, changing political landscape and economic models
Outcome- Powering business model- meeting your values and targets’ needs
Goal – Align Organizational Culture with Business Model
Module 4: Fueling your Purpose
Transformative Why; values-infused and sustainable mission; love and power strategies.
Mod ule 5: Driving Catalytic Thinking
Catalytic mindset fuels continuous innovation; redefines leadership
Outcome – Transform mindset
Goal – Challenge Current Business Model
Module 6: Disrupting Innovation
Purpose, active listening, exponential impact, shared network, digital technologies.
Module 7: Transforming Business Models
Design thinking, Lean Canvas & Methodologies, stakeholder-centric
Outcome – Revise Business Model and Pitch
Certification qualification: all participants and their social impact ventures will we evaluated to qualify for continuing with Parts 3-5.
Part 3: Upskill Functional Strategies (4 weeks mentored online webinars)
Goal – Upgrade Business Strategies
Module 8: Integrated Digital Marketing Plan
Stakeholder centric marketing, augmented media, optimized, value-adding supply chain
Purposeful branding blueprint, Customer Involvement Cycle
Module 9: Organization Plan
Innovation engine, harmonious culture, talent strategy,
Module 10: Finance Plan
Evaluation, Profit and loss, cashflow analysis Sustainable Impact Indicators.
Module 11: IT/Data Plan
Data-driven decision-making, monitoring, data analytics, security, Artificial Intelligence, APs
Outcome – Integrate upgraded strategies into social impact pitch deck
Part 4: Pitch Deck Disruption (4 days in person)
Goal – Gain Expert Feedback on Pitch Deck
Module 12: Challenging your Business Canvas
Confront customer experience- unfair-advantage, sample digitally driven canvases
Module 13: “Destroying” your Social Impact Pitch Deck
Teams and Impact Investors confront assumptions, target gaps, marketing strategy, organizational culture and financial design
Module 14: Preparing your Pitch
From purposeful presence to transformative storytelling, presentation and pitch.
Sustainable impact indicator criteria used for evaluation.
Outcome – Transform Pitch and Deck
Part 5: Social Impact Pitch Challenge (3 days in person)
Goal – Offer Pitch Competition and Feedback
Round 1 – All pitches (30-minutes) evaluated by impact investors and expert coaches
Top eight pitches – qualify for funding
Round 2 – Final pitch placements
Outcome- #1 placement receives $15K, #2 receives $10K, and #3 receives $5K
Certificates– Impact (Catalytic Leadership- capacity building) and Sustainable Business (impact driven business model). Double certification (Impact & Sustainable Business)
Takeaways, Lab design evaluation, outcomes